Structure of the ad
Because the ad unit is responsive and adapts to different screen sizes
(smartphones, tablets), we work with two image layers (layering). This ensures
that the format is always completely filled without important content being cut
off:
- Background image: Flexibly fills the entire area. Depending on the
screen, it may be slightly cropped or stretched at the edges.
- Foreground image: Is always displayed in full (scaled in height/width). All
key elements (logos, text) must be placed here to ensure nothing is cut off.
- Video: The main moving element.
(Note: All 3 components are mandatory for correct delivery.)
Responsive Creatives
Background image (Background Layer)
Size
1080 x 1920 pixels
File format
JPG / PNG / GIF / HTML5
Notes
Important: Please do not place any important text, logos or key visuals here, as the edges may be cropped depending on the device.
Foreground image (Foreground Layer)
Size
1080 x 1920 pixels
File format
PNG (must have a transparent background)
Notes
Important: This is the "safe zone". All logos, text and important graphic elements must be placed on this layer.
Responsive Visuals (Video)
Size
Aspect ratio: 9:16
File format
MP4
File size
no restriction
General
Tracking
Impression pixel and click tracker possible.
Delivery
At least 5 working days before campaign start to [email protected]. Please include the audienzz order number.