
Desktop + Mobile Creatives
Texte
Title
100 characters (including spaces)
Lead
300 characters (including spaces)
Body text
No restrictions
Image captions
Optional
External links
Max. 6 (clicks are not tracked, UTM parameters possible)
Images and videos
File format
PNG, GIF, JPG, JPEG
File size
Max. 500 KB
Size
1920 x 1080 pixels (16:9)
Videos
YouTube embed code
Notes
Please use the file name to indicate placement — for example numbering them, or "after first paragraph".
Traffic Driver Ads
Native Teaser
Optional. See Native Teaser specifications. Not required for nzz.ch.
Native Ad
General information
Specs template
Download the Excel file and enter the copy directly into it to submit it to us.
Tracking
Article page: click and impression tracker (external landing page).
Native teaser: click and impression tracker.
Native ad: click and impression tracker.
Important: the click tracker must link to the publisher's article page. If several publishers are booked, a separate click tracker must be delivered for each.
Delivery
At least 5 working days before campaign start to [email protected]. Please include the audienzz order number.
Allow 24 hours' processing time for any changes.
Notes
This format is offered on a net/net basis.
Minimum booking CHF 2,500.